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Off Salt is a rebellion against the fake, the bleached, and the overly refined. We bring salt back to its roots—unfiltered, mineral-rich, and naturally solar-dried. No additives, no fillers, no compromises. Just bold, untamed flavor, exactly as nature intended.The world settled for basic table salt. We said no.
Join the movement. Salt, but make it real.
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FAQ
No, Off Salt does not contain any additives, flowing agents, or anti-caking agents. It is not chemically treated or artificially heated. Off Salt is pure, unrefined sea salt.
Off Salt is created from fresh, mineral-rich ocean water with heritage harvesting techniques designed to properly preserve the ocean’s mineral profile. Off Salt routinely delivers industry-leading (low) sodium chloride levels (~75%) and (high) macro and trace mineral levels.
Off Salt's natural harvesting techniques and geological origin create the world’s healthiest sea salt. Off Salt features the lowest sodium chloride and highest minerals and trace elements, all of which are critical to help support human health and wellness. Many table and gourmet salts are washed, heated, milled, and highly refined (processed) to create pure white crystals containing 97-99% pure sodium chloride (‘salt’). During processing, flowing agents are frequently added to avoid caking, including aluminum oxide. These salts can be synthetic ‘table’ salts, or refined sea salts. In many cases, a ‘sea salt’ is processed and refined to the point where it does not chemically or elementally differ from a synthetic table salt. ‘Sea salt,’ therefore, does not universally indicate a level of quality or mineral content.Several salts are marketed as ‘Sea Salts,’ but are sourced from ancient seabeds and are more accurately described as ‘Earth Salts.’ Two examples are Pink Himalayan Salt and a popular Utah-based salt. These salts are typically very high in sodium chloride (95%+) and offer reduced, unbalanced mineral profiles. Their red color is also the result of mineral leaching, and they will contain significantly out-of-balance iron levels. Baja Gold is different from all of these examples, and is produced using heritage salt harvesting techniques that preserve the natural mineral profile inherent in ocean water. Baja Gold is the end product of solar dehydrated seawater. It is unrefined, unprocessed sea salt in its purest state, and contains only 75-80% sodium chloride. Valuable minerals and trace elements make up the rest of Baja Gold, all in nature’s perfect balance. These include macro elements like potassium, magnesium, and calcium, and micro ‘trace’ elements such as zinc, boron, manganese, molybdenum, and more. Baja Gold does not contain any anti-caking agents or processing agents. It is exclusively pure, unrefined sea salt.
off Salt has an infinite shelf life when stored in a covered container and protected from moisture.
Trace elements, usually less than one-tenth of one percent, exert powerful influences far beyond their quantity. Scientific understanding of the role of trace elements in human physiology is new and emerged slowly during the last century. It is known that 16 trace elements have critical biological functions, but many more are suspected to play a role in cellular function and molecular design.
The human body is primarily made of ‘water,’ but this water features a significant amount of mineral and trace element electrolytes to help fuel our cells and muscles. It may be more accurate to say we are primarily made of ‘electrolytic fluids.’ Drinking pure water in large enough quantities can actually have a negative impact on these fluids, as the ‘empty’ drinking water can dilute our internal electrolytes from our system. Instead, drinking mineralized water can ensure we don’t dilute the body's natural electrolyte balance, and instead maintain and restore it. To do this, we recommend adding Baja Gold Mineral Sea Salt or Baja Gold Liquid Ocean Minerals to your water. As an added bonus, your water will also taste much better!
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